Community VIA Stripes

Meet Buster, Primo and Safety Sofie

The VIA Metropolitan Transit family is growing!

VIA introduced two new mascots on December 10, 2016, in a community-wide celebration at Centro Plaza.

"Prímo" and "Safety Sofie" join "Buster the Bus" in representing the region’s public transportation provider at schools, community events, and celebrations.

Buster, VIA’s premier mascot, debuted in 1981 and became a beloved symbol in San Antonio and Bexar County, visiting with thousands throughout his decades of service to promote the benefits and ease of using public transportation.

After taking a short break in 2016, Buster is back on the job, with help from his cousin Prímo and their friend Safety Sofie.

“VIA mascots are a beloved tradition and an important part of our continued efforts to champion public transportation in our growing region,” VIA CEO/President Jeffrey C. Arndt said.

VIA mascots are available for public appearances, including school visits, community events, special functions, and other neighborly gatherings to share information about riding VIA and build awareness of public transportation programs and services.

Prímo represents VIA’s expanding fleet of Bus Rapid Transit vehicles and an important development for the future of public transportation in the region.

Safety Sofie is a champion for traveling safely. She reminds everyone to stop, look, and listen when walking, driving or riding. She uses her super safety powers to help us make roadways and walkways safer for everyone.

Contact VIA If you would like to schedule one of VIA’s mascots to make an appearance at your community event.

Buster, Primo and Safety Sofie Appearance Request Guidelines

Appearance & Requests

  • All requests must be received at least two (2) weeks prior to the event.
  • Appearances are generally not scheduled earlier than two (2) weeks prior to your event date to ensure mascot availability.
  • Please indicate which mascot you are requesting
  • Mascot appearances do not exceed 30 minutes maximum at any one event.
  • Mascot appearances are limited to events taking place within the VIA service area only.
  • Mascots come with a Buddy to assist and guide him around.
  • Mascots do not march or walk in parades due to costume design constraints.
  • Mascots do not speak.
  • VIA reserves the right to cancel an appearance at any time due to schedule changes, illness, emergencies, inclement weather, etc.

Requirements for Buster, Primo and Safety Sofie

  • Event coordinator is asked to provide a reserved parking space for a Mascot Van.
  • Event coordinator is asked to provide a changing room for mascot. Restrooms are not acceptable.

Confirmation for Buster, Primo and Safety Sofie

  • Final confirmation is achieved only after VIA’s Mascot Coordinator contacts you by phone or email to discuss the event in more detail and finalize the appearance.
  • Due to the number of requests for mascot appearances, VIA cannot guarantee the appearance time requested. Our goal is to assist as many schools, organizations, and requestors as possible.
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