The VIA Metropolitan Transit family is growing!
VIA introduced two new mascots on December 10, 2016, in a community-wide celebration at Centro Plaza.
"Prímo" and "Safety Sofie" join "Buster the Bus" in representing the region’s public transportation provider at schools, community events, and celebrations.
Buster, VIA’s premier mascot, debuted in 1981 and became a beloved symbol in San Antonio and Bexar County, visiting with thousands throughout his decades of service to promote the benefits and ease of using public transportation.
After taking a short break in 2016, Buster is back on the job, with help from his cousin Prímo and their friend Safety Sofie.
“VIA mascots are a beloved tradition and an important part of our continued efforts to champion public transportation in our growing region,” VIA CEO/President Jeffrey C. Arndt said.
VIA mascots are available for public appearances, including school visits, community events, special functions, and other neighborly gatherings to share information about riding VIA and build awareness of public transportation programs and services.
Prímo represents VIA’s expanding fleet of Bus Rapid Transit vehicles and an important development for the future of public transportation in the region.
Safety Sofie is a champion for traveling safely. She reminds everyone to stop, look, and listen when walking, driving or riding. She uses her super safety powers to help us make roadways and walkways safer for everyone.
Contact VIA If you would like to schedule one of VIA’s mascots to make an appearance at your community event.