VIA Metropolitan Transit is marking a major milestone for its popular VIVA routes: 1 million passenger trips since the lines debuted in June 2016. The three specially branded routes travel the heart of San Antonio, connecting major cultural, historic, and entertainment destinations and events. They also support employees and businesses in the city’s massive tourism and hospitality industry.

During a news conference, hosted Tuesday by the San Antonio Museum of Art, Lloyd Doggett, U.S. House of Representatives, 35th District of Texas, and Katie Luber, Director, San Antonio Museum of Art, joined VIA President/CEO Jeffrey C. Arndt to announce the 1 million milestone. Arndt thanked VIVA partners for being a vital part of its success as a viable transit option for both San Antonio visitors and local residents alike.

“We have experienced an outpouring of support and enthusiasm for these three VIVA routes that are really one of a kind,” said Jeffrey C. Arndt, President/CEO, VIA Metropolitan Transit. “VIVA has shown us all that we cherish the connections through art, music, history, learning, and discovery. Our 1 million passenger trips affirm that VIVA truly is a lifeline to the places and people and experiences that we love about San Antonio.”

More than 37 million visitors arrive in the Alamo City each year, many with destinations in the historic downtown area and the region’s cultural corridors, and VIA’s VIVA service connects travelers with some of the most popular sites in Texas with its VIVA culture (11), VIVA missions (40), and VIVA centro (301) routes. VIA partners with venues, storefronts, and events along all three VIVA corridors. With VIVA, VIA has created a unique and vital connection to the people, places, and experiences that make San Antonio and the region the true heart of Texas.

Hospitality is one of the top five industries in San Antonio, contributing $15.2 billion into the local economy and employing more than 140,000. VIA’s VIVA service is the connection to the region’s attractions and celebrations. VIVA routes run daily. For more information on VIA’s VIVA service, visit our VIVA page.

For additional information, customers may call (210) 362-2020. Customers also may conveniently plan trips, and purchase fares and passes with the new VIA goMobile app. Passengers can simply show their phone screen to the operator when boarding. The free app is available on Apple and Android smartphones. Visit our goMobile page for more information.